Background

Modumate is a next-generation 3D design tool helping to modernize architects’ workflows, including automation of drafting.

Challenge

Position messaging to highlight Modumate’s benefit in order to optimize paid social acquisition funnel to onboard architects.

Solution

Use a dynamic range of videos in terms of length to visually tell the story of Modumate’s lightning fast design with amazing graphics.

Results

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Reduced cost per lead

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Lead Generaion

Result

Reduced cost per lead by 85%
Increase total leads by 4x

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Reduced cost per lead

Lead Genaration

“Working with Gabe at Facqt has had a significant impact on Modumate's ability to scale with paid advertising. His mastery of paid social has allowed us to 4x our new leads per week, without increasing our advertising budget or compromising lead quality. I would recommend him and Facqt to anyone who's ready to take their acquisition efforts to the next level."
Richman Neumann
CEO of Modumate

Case Study

Increased lead volume by 70%