The GOAT Wall Art, an online retailer specializing in unique canvas prints and framed posters, aimed to enhance their social media advertising to drive more online sales and reduce customer acquisition costs.
They partnered with Facqt to revamp their paid social strategy, focusing on structured testing frameworks and creative optimization to maximize performance across platforms.
Facqt implemented a comprehensive approach that included hook and post-hook testing, enabling The GOAT Wall Art to identify high-performing ad creatives and optimize their advertising funnel effectively.

The collaboration led to:

• A 40% reduction in cost per acquisition, the video ad below was the champion ad creative that drove sales
  
  
• Increased ad spend, from 30k/mo to 150/mo

• ‍Improved campaign structure, we builit an efficient framework that makes hero ad creatives

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