Naked Nutrition Ad Review: Why this ad isn’t wearing any value

Here is our Naked Nutrition Ad Review of their oatmeal cookie ad. How well do we think it’ll do on Paid Social? Watch the video to find out!

Three reasons why this paid social video from Naked Nutrition just isn’t wearing any value.

1️⃣ Number one, and don’t get me wrong, visually it looks really cool especially with the cookies crumbling down in the opening scene, but I don’t learn anything about their product. Naked Nutrition. What does that mean? Well, the video doesn’t tell me anything.

2️⃣ Number two, you don’t even see the actual cookie ’til the 15th second. And by that time, the audience has already dropped off. And by the way, what’s special about this cookie? Just looking at it, it looks good, but why should I buy it? They still don’t tell me.

3️⃣ Number three, and this is how they can clean up the entire video: use captions. Tell me what’s so special about the cookie. The whole experience feels like it was directed by Michael Bay. It looks really cool, but there’s no storyline at all.

Naked Nutrition Ad

What did you think of our Naked Nutrition Ad Review and particularly, their social ad? If you enjoyed it, click here for the rest of our ad reviews!

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